verb HSK 4
Traditional 降價
jiàng jià
to reduce prices · to cut prices · to lower prices · price reduction

Meaning

降价 literally means 'to lower price' and refers to reducing the selling price of goods or services. It's commonly used in commercial contexts, sales announcements, and economic discussions. The word can function both as a verb (to reduce prices) and as a noun (price reduction).

Usage

This is a neutral, standard term used in both formal business contexts and everyday shopping conversations. Retailers often use 降价 in advertisements and promotions. It's more formal than colloquial terms like 便宜 (cheap) and specifically focuses on the action of price reduction rather than just describing something as inexpensive.

Examples

  1. 01
    这家超市的商品全部降价百分之二十。
    Zhè jiā chāoshì de shāngpǐn quánbù jiàng jià bǎi fēn zhī èrshí.
    All products in this supermarket have been reduced by 20 percent.
  2. 02
    因为竞争激烈,很多商家不得不降价
    Yīnwèi jìngzhēng jīliè, hěn duō shāngjiā bùdébù jiàng jià.
    Due to fierce competition, many businesses have no choice but to lower their prices.

Characters

Measure words

  • 降价一次

Common collocations

  • 大幅降价
    jiàng jià
    to drastically reduce prices
  • 降价销售
    jiàng jià xiāo shòu
    to sell at reduced prices
  • 降价促销
    jiàng jià xiāo
    price reduction promotion
  • 降价幅度
    jiàng jià
    extent of price reduction

Antonyms

Origin

Compound word combining 降 (to descend/lower) with 价 (price), creating a straightforward descriptive term for price reduction.

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