noun / adjective HSK 4
Traditional 大眾
zhòng
the masses · the public · popular · mass (as in mass media)

Meaning

大众 refers to the general public or ordinary people collectively. It emphasizes the majority or common folk as opposed to elites or specialists. When used as an adjective, it describes things that are popular, accessible, or intended for the general population.

Usage

Commonly used in formal contexts, media, and marketing. Often appears in compounds like 大众文化 (popular culture) or 大众传媒 (mass media). In mainland China, it's also widely recognized as the Chinese name for Volkswagen automobiles, though the original meaning remains distinct.

Examples

  1. 01
    这本书很受大众欢迎。
    Zhè běn shū hěn shòu zhòng huān yíng.
    This book is very popular with the general public.
  2. 02
    我们的产品价格实惠,适合大众消费。
    men de chǎn pǐn jià shí huì, shì zhòng xiāo fèi.
    Our products are affordably priced and suitable for mass consumption.

Characters

Common collocations

  • 大众文化
    zhòng wén huà
    popular culture
  • 大众传媒
    zhòng chuán méi
    mass media
  • 面向大众
    miàn xiàng zhòng
    oriented toward the public
  • 大众消费
    zhòng xiāo fèi
    mass consumption

Antonyms

Origin

The compound literally means 'big crowd' or 'great masses.' It has been used in Chinese for centuries to refer to the common people collectively, as opposed to ruling classes or intellectuals.

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